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ST FIN CORP dba Star Financial · NMLS 1429

Privacy Policy

This policy explains how ST FIN CORP dba Star Financial (NMLS 1429) collects and protects information you submit through our website, soft credit pull, and Shark Tank lead capture.

Data Collection

  • Identifiers: name, phone number, email address, mailing address.
  • Financial Identifiers: Social Security Number (only for soft credit pulls).
  • Financial Data: income, assets, debts, property information needed to facilitate a mortgage application.
  • Site Usage: standard analytics (IP address, device, page views) to improve the site.

Third-Party Sharing

  • We do not sell your personal data to third-party marketers.
  • Data is shared only with parties needed to deliver the service you requested:
  • Credit bureaus and pull providers (e.g., Xactus)
  • Loan origination systems (e.g., LendingPad)
  • Title and escrow partners required to close your loan
  • We may disclose information when required by law, subpoena, or to protect against fraud.

Advertising Measurement

Where permitted, Star Financial uses Google Analytics, Walled Garden, and Leadsy to measure website visits, campaign performance, and completed lead requests. Advertising measurement may include device and browser information, page activity, campaign parameters, and conversion events. We do not include the name, email, or phone number entered in a mortgage lead form in ordinary analytics event parameters.

In regions requiring consent, these advertising tools remain off until you accept the advertising choice shown on the campaign page. Rejecting does not affect your ability to request mortgage information. You can withdraw or change your choice at any time through “Cookie settings” in the campaign footer; the new choice applies immediately and blocked past events are not replayed.

Security

  • All form submissions are protected by 256-bit SSL/TLS encryption.
  • Sensitive consumer information is stored in SOC 2 compliant infrastructure.
  • Access is restricted to licensed personnel on a need-to-know basis.

Opt-Out

  • You may opt out of marketing SMS by replying STOP to any message.
  • You may opt out of marketing email by clicking the unsubscribe link in any email.
  • To request deletion of your data, email info@starfincorp.com.

Your California Privacy Rights

California residents have the right to request access to, correction of, or deletion of personal information we hold about them, subject to applicable mortgage and recordkeeping laws. Contact us using the information above to exercise these rights.

Last updated: October 2026